By marketer, what exactly do we mean? A marketer is someone who promotes or sells something, right?

So are you thinking like a marketer? Let’s find out!

This is one of the most important questions you should be asking yourself right now if you are serious about making money online and getting involved with internet marketing. Is your mindset programmed yet to think like a marketer?. If its not we’ll cover some of the ways of getting you to think like one and therefore making your chances of running a profitable online business much stronger.

All the so called ‘gurus’ claim to teach you everything you need to know about internet marketing and how to make money online but almost nobody teaches people how to think like a marketer. This could be the missing piece for many who want to be successful at internet marketing.

If you want to succeed at internet marketing, first you need to BE a marketer. Trying to build an internet business without BEING a marketer is like building a house with no foundations. It’s the reason why so many people fail to make money online.

It’s probably fair to say that people with some background in offline sales will have more chance of becoming successful at internet marketing. This is because a lot of the offline sales techniques still apply online but just require a bit of tweaking here and there to be relevant in the online world. These people can make the transition to internet marketing easier because they have mastered the art of thinking like a marketer through years of experience offline. That’s not to say though that people with no sales experience can’t become successful online, they can, but it will take longer and be more challenging for them to learn.

In order to see if you are yet thinking like a marketer, ask yourself these questions:

1). Do you see opportunities to make money all around you?

2). Do you know why people buy?

3). Do you see the marketers side of the marketing messages that bombard you every day or do you see them as a consumer see’s them? Maybe you think you can see right through them, but are you failing to see how they are designed to influence you to buy?

If you didn’t answer yes to any of these questions then you’re probably not thinking like a marketer yet but don’t be too concerned, here are some things that will help:

1). Immerse yourself in books on the subject of marketing. That way you will educate yourself and become an expert. This is needed to shift your mindset to that of someone who see’s opportunities quickly and can step in and exploit them as a means of making money.
A good place to start would be to read the following:

How To Win Things And Influence People – by Dale Carnegie
Secrets Of Closing The Sale – Zig Ziglar
How To Sell Anything to Anybody – Joe Girard

2). Above all make a conscious effort to look at the world through a marketers lense and you will start seeing ways to make money from the internet. It won’t be easy for some to start thinking like a marketer. Some of you will probably not be able to make the change to your mindset in order to become one, but then at least you know it’s not for you and you can concentrate your efforts on making something else work. Give it time though and don’t expect to learn it all at once and it won’t be long before you’ll be able to unleash your new marketing skills and apply them to the internet. Then you’ll be astounded by the rewards that internet marketing can bring you.